The early years – getting the formula right
From the outset we set ourselves one clear goal: to help companies manage their trade credit risk. That has involved spending time with them; getting to know their business and who their customers are.
Back then one in two of the companies who explored what The Channel Partnership has to offer decided work with us. And today? It’s still the same ratio.
By investing a little time in you, we discover if what we offer is right for your business – or whether you need something else. Every company we speak with gets the same level of focus. So, even when we know our products are not for you, we sit down with you, talk through our findings, and work with you to make the right decisions about the way that you manage your trade credit risk.
In 1993 our former accountant described this approach as ‘madness’ suggesting it was a waste of our time and effort for no reward. Today we’re handling in excess of £7m in gross written premiums every year and have more than 250 clients – and we still ‘waste’ our time providing the best in advice to every company we speak with. We still send our former accountant a Christmas card.
One in two companies take out our insurance. But they all receive 100% of our attention.